World Poker Tour Parts Ways with Entire Content Team in Surprise Move

The Announcement That Caught Everyone Off Guard

On January 27, 2025, Bradley took to his social media to share the news: the entire WPT content team had just been let go. As you can see, his tweet was as straightforward as it gets when it comes to delivering the news It was also packed with emotion, not missing the pride he felt in building such a talented team and the shock of it all ending so abruptly. While he didn’t go into the specifics of why it happened, one thing was clear — this wasn’t a group decision. The call came from the top.

Some news to share: my amazing team and I are moving on from WPT. Building out this group of talented people is one of my proudest accomplishments. Our mission might have sounded crazy to some – but there isn’t anybody else I’d have rather gone crazy with.

Please amplify this 🧵

— Lance Bradley (@Lance_Bradley) January 28, 2025

While unexpected to the content team, this move isn’t entirely foreign to WPT. Some will remember that late last year, WPT Global, the online branch of WPT, went through some big changes. At the end of 2024, a new CEO stepped in, and somewhat suddenly, there were reports of widespread layoffs across different departments, including tech and security teams. These moves were labeled a ‘company-wide reorganization,’ at the time.

Now, with the entire media team gone, it feels like this move could be part of that same shake-up. WPT hasn’t put out an official statement yet, which only adds to the speculation. As of this article, no one outside the company seems to know for sure

The Impact on Poker Coverage

While this doesn’t seem like something that could have direct reprecusions for for the poker world, here’s why it could matters: WPT’s content team played a crucial role beyond merely supporting operations. They wrote articles, managed social media, covered live events, and to put it planly – connected the poker community to the brand.

Now with WPT Cambodia around the corner, the timing of these layoffs could also have an impact on the live event coverage. After all, who’s going to handle event coverage? Coordinate with media outlets? Manage player interviews? Even if WPT has a new team lined up, it’s going to take time to get them up to speed, and for fans of the series, some familiar voices will be missed.

So, What Happens Next?

As for the laid-off team members, they’re already looking for new opportunities. After all, we’re talking about people with years of experience in the poker industry, and there’s no doubt they will land on their feet. In this respect, Bradley’s tweet wasn’t just an announcement of the layoffs but a much-earned shoutout to his team, showcasing their talents and encouraging others in the industry to reach out.

For WPT, the big question is: what’s the plan? Are they outsourcing content? Going for a completely new direction? Or do they even have a plan yet? At this point, only time will tell.